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Welcome to the
Jaguar Associate Group

A fun group of Northern California Jaguar Enthusiasts

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Upcoming Events

  • South Bay Drive and Lunch
    South Bay Drive and Lunch
    Sat, Aug 03
    Aug 03, 2024, 9:30 AM
    Fremont, Fremont, CA 94536, USA
    NOTE: Rescheduled to Saturday, August 3rd due to the extreme heat event. This drive will start from Niles Boulevard in Niles, Fremont. It will cover about 40 miles of visually and historically interesting roads in the East Bay hills and end in a restaurant in the San Jose area.
  • CalClubs Carmel 2024
    CalClubs Carmel 2024
    Thu, Oct 24
    Oct 24, 2024, 12:00 PM – Oct 27, 2024, 2:00 PM
    Carmel-by-the-Sea, Junipero Street & 5th Ave, Carmel-By-The-Sea, CA 93921, USA
    You won't want to miss this year's CalClubs hosted by JAG based in beautiful Carmel-by-the-Sea. JAG has some super special events, drives and meals planned along with a few great surprises! (Links for all sorts of hotel information below)
  • Monterey British
    Monterey British
    Sat, Oct 26
    Carmel Valley Community Park
    Oct 26, 2024, 1:00 PM – 4:00 PM PDT
    Carmel Valley Community Park, 25 Ford Rd, Carmel Valley, CA 93924, USA
    Shine your British-made automobile and bring it to Carmel Valley Village for this must-see car show in one of the state's most beautiful settings. We've reserved the Carmel Valley Community Park for 100 British four wheeled vehicles to be displayed at their best on the well-kept lawn.
  • Leaper Laps at Laguna Seca
    Leaper Laps at Laguna Seca
    Sat, Oct 26
    Weather Tech Raceway Laguna Seca
    Oct 26, 2024, 5:00 PM – 5:30 PM
    Weather Tech Raceway Laguna Seca, 1021 Monterey Salinas Hwy, Salinas, CA 93908, USA
    Join us for an incredible event as 40 Jaguars take over the track!
  • Fall Colors Drive
    Fall Colors Drive
    Sun, Oct 27
    Oct 27, 2024, 10:00 AM – 1:00 PM
    Carmel-by-the-Sea, 3650 Rio Rd, Carmel-By-The-Sea, CA 93923, USA
    Join us for an All-British drive through gorgeous scenery.
Photo of JAG logo and a leaping Jaguar. Text "Please join us as we kick off a year of celebrations, JAG 70th, October 24-27, 2024"

About Us

JAG is Northern California's Home for Jaguar Motor Car Enthusiasts

JAG, the Jaguar Associate Group, is the Jaguar Clubs of North America (JCNA) officially sanctioned club for Jaguar enthusiasts and their families in the Greater San Francisco area including San Francisco, Silicon Valley and all communities in the North Bay, East Bay, South Bay and Monterey Bay areas. We were one of the first Jaguar clubs formed with meetings being held continuously since our formation in 1955. The annual membership dues for JAG includes membership in JCNA.


With a large, diverse membership owning over 325 Jaguar cars from pre-war to today's Jaguar vehicles, we offer something for all Jaguar lovers in the area.


Every month we hold at least one day event as well as several overnight drives during the year. Throughout the year we have drives, social events, museum visits, tech sessions and a People’s Choice Concours.   We also hold events in participation with other car clubs.  


JAG members receive our newsletter, the JAGazette, monthly and the Jaguar Journal, JCNA's magazine, six times per year.

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Why You Should Join JAG

JAG is the Greater San Francisco Bay Area's only club dedicated to owners of Jaguar automobiles.

  • All models and years are welcome

From the earliest to current models, all Jaguar cars and their owners are welcome. Most events have a good mix of models and vintages represented. 

  • Driving & technical events for all interests

Meet and talk with industry experts and vendors, or just take a fun drive. From beaches to mountains, and with good meals along the way, we enjoy driving our Jaguars. 

  • Focus on Jaguar

Includes membership in the Jaguar Club of North America and a subscription to JCNA's magazine, the Jaguar Journal.

  • Social events foster friendships

You already share a common interest with everyone in the club! Enjoy our day drives, destination events, overnight adventures, and other social occasions. 

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Technical Information

Membership in JAG provides access to expertise, knowledge and tools for vintage, classic and modern Jaguars

Local Experts


Talk with fellow Members, tap into our extensive list of Sponsors, and access JAG's reference library

Online Forums

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JAG's members-only website Forums and Facebook Group support member-to-member discussions & information sharing

JCNA Knowledgebase


JCNA hosts an extensive technical library, access to industry experts, contacts at Jaguar corporate, and a rare-tool lending program

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